Photograph the making, not just the jar.
The product library leads with the whisk in the bowl, the herbs on the tray, the row of filled jars cooling on a counter, and only then the finished bottle held up in a garden. For a small-batch botanical the provenance is the product; a clean pack shot on white says nothing that a thousand identical brands are not also saying. It is a merchandising decision that happens to be made in a photo folder rather than in code, and it is the one that matters most.